Wired reports that National Geographic is launching a new record label. Dubbed "Nat Geo," the plan is for the label to release music on CD and digitally.
The report goes on to explain that "the new label will focus not on the sound of the rain forest, indigenous tribes, or things of that nature. Rather, Nat Geo Music is looking for modern-sounding bands from various countries that have the potential to attract listeners from other regions."
As for the surprise about launching a label at this somewhat perilous time?
There's a lot of doom and gloom about the business as a whole, but that's the business as a whole. But we don't have two million dollars-worth of product sitting at Best Buy that we're really worried about being returned [by the stores] right now.
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Jack Kapp launched Decca Re... (Below threshold)1. Posted by Michael Laprarie | February 4, 2009 2:28 PM | Score: 0 (0 votes cast)
Jack Kapp launched Decca Records in the fall of 1934. A decade later, it was one of the largest record companies in the US. If National Geographic can put together a business model that harnesses the potential of online music distribution, then they can be very successful.
And I hope that they reissue some of the material from their notorious 1970's Evatone sound sheets on CD. It'd be cool to hear the song of the humpback whales again.
1. Posted by Michael Laprarie | February 4, 2009 2:28 PM |
Score: 0 (0 votes cast)
Posted on February 4, 2009 14:28