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Phelps' Olympic feat lifts NBC to 18-year record

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Day nine of the Summer Olympics in Beijing, featuring swimmer Michael Phelps' historic gold-medal triumph, gave NBC its most watched Saturday prime-time broadcast in 18 years, the network said on Sunday.

The telecast averaged 31.1 million U.S. viewers, NBC's biggest audience for a Saturday night program since an episode of "The Golden Girls" spinoff "Empty Nest" drew 31.4 million viewers in February 1990, according to Nielsen Media Research data cited by the network.

Phelps was just 4 years old at the time, NBC said.

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Comments (3)

And I thought it was the wo... (Below threshold)
epador:

And I thought it was the women's beach volley ball that was carrying the NBC ratings.

Great. NBC spent how many ... (Below threshold)
langtry:

Great. NBC spent how many billions on what has essentially been a nine-day long Swim Meet. Enjoy your ratings blip, NBC, 'cause it won't last!

Ah, the halcyon days of bro... (Below threshold)
Jayemay:

Ah, the halcyon days of broadcast TV when an episode of frickin' Empty Nest could draw 31 million viewers.


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