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Comedy pilot based on Geico ads

geico_cavemen2.jpg


It's Joe Isuzu all over again. Only funny to begin with. I'll have the roast duck with the mango salsa...


Winner for most unusual piece of development this pilot season goes to ABC, which has turned a series of quirky Geico commercials into an actual half-hour comedy project.
"Cavemen" will revolve around three pre-historic men who must battle prejudice as they attempt to live as normal thirtysomethings in modern Atlanta.

Project, from ABC TV Studio, is penned by Joe Lawson, an advertising copywriter who was behind the "Caveman" ads -- as well as other Geico commercials (think the cockney-speaking Geico gecko, and the reality TV spoof "Tiny House").


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Comments (9)

They dropped a couple of ne... (Below threshold)
cirby:

They dropped a couple of new "spinoff" commercials with the cavemen today, one with the airport (he's talking to someone on the phone about the ad), and one with the therapist (the caveman has a doll he's supposed to roleplay with).

It's really just a metrosexual sitcom with extra hair.

I still think there should be an Erin Esurance cartoon...

In our stupid PC society - ... (Below threshold)
snowballs:

In our stupid PC society - they're the only group that can be ragged on any more...

In our stupid PC s... (Below threshold)
Mark:
In our stupid PC society - they're the only group that can be ragged on any more...

So not true. We can insult Christians and caucasian southerners all day long...

FIrst of all, Im not really... (Below threshold)
LiberalNightmare:

FIrst of all, Im not really in lovee with your tone right now...

I'm surprised Geico hasn't ... (Below threshold)
John S:

I'm surprised Geico hasn't run into problems with these ads. The caveman are a satirical stand-in for every whiny, self-proclaimed victim group in the U.S. I'd expect every one of them to claim to be "victimized" by these ads.

Of course you can make fun ... (Below threshold)
Theresa:

Of course you can make fun of Christians! They believe that some wizard in the sky directs every aspect of their life. Same as we can make fun of any other religion. Thats a choice they've made to be that stupid. A race isn't. And maybe if southerners picked up a book or a newspaper they would out grow their stereo type as well.

Theresa,Before you... (Below threshold)
Kitty Kat:

Theresa,

Before you call anyone else stupid, you should check your post for spelling, grammatical and punctuation errors! How ironic!!!!

I have no idea what you're ... (Below threshold)
Theresa:

I have no idea what you're talking about Kitty, but I'm sad to see you're one of them. Go play on the rest of wizbang with the other right wingers. This section isn't like that.

We'll watch it. I think re... (Below threshold)

We'll watch it. I think replacing Cavemen with just about every stereotype will make for some funny stuff.

Who's still making fun of Southern Christians? That's so 1980s.

Whatevah.


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